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Sigridur Sigurdardottir

Santander UK
Chief Customer & Innovation Officer
Sigga is a digital change agent, driving innovation-led transformation across Santander UK and influencing change across the industry. She is partnering with the start-up, digital and fintech community to lead efforts to design a customer-centric ‘bank of the future’ through mobile-first business models. She sits on The City UK Fintech Delivery Panel, the Financial Services Trade and Investment Board Fintech Senior Steering Committee, the CBI Innovation Council and the Business in the Community Race Equality Board.